A Little History About The Man
In 1894, Forrest Shaklee was born in Iowa. As an infant, he contracted tuberculosis. At this time, the only known cure was nutritious food, fresh air and plenty of rest. It was expected that he would die during his childhood, after much painful suffering.
Being brought up with this healthy lifestyle, he survived and went on to become a chiropractor, inventor, visionary and an entrepreneur.
In 1915, he established his first practice in Rockwell City, Iowa. He then moved to Mason City, nine years later and opened a health care facility. While operating this clinic, he noted that too many of the patients that came in for treatment were overfed and undernourished. He felt that conventional chiropractic treatments were too narrow, and that diet and nutrition were vital for overall good health. At this time, he began developing his own nutritional supplements.
He moved to California in 1929 after a fire destroyed his clinic.
A Dream Begins To Take Shape
Dr. Shaklee dreamed of everyone “ Living in Harmony with Nature”. In 1956, Dr. Shaklee founded a company that produced nutritional supplements. To begin marketing his products, he felt that the best way was to offer independent contractors a series of lucrative incentives that would reward them proportionally to the sales that they generated. He placed an advertisement in the local newspaper, and six people responded. All six people signed up as distributors, and network marketing was born. Since this time, many other companies have also adopted this form of marketing, instead of paying out money for expensive advertising on television and the radio.
The Dream Is Growing
In 1960, the company introduced its line of organic, biodegradable cleaners and has since grown to include other products such as skin care & makeup products, air & water treatments, and weight management. The company has continually emphasized the fact that all products are natural and environmentally friendly.
Where The Company Is At And Where It Is Going
Since this time, the company has expanded to operate in Canada (1976), Japan (1976), Mexico (1992), Malaysia (2005), Tiawan (2007) and is currently moving into China. It has over 750, 000 members and distributors. It has sales of ½ billion dollars which has resulted in over 3 billion dollars being paid out in commissions. Within ten years, the company will be operating in over fifty countries worldwide.
Some Major Milestones For The Company
1984 Named the Official Nutrition Consultant to the U.S. Olympic Ski Team
1986 Products fuel the Voyager pilots in their non-stop flight around the world
2000 The first company to obtain Climate Neutral™ certification
2005 Is a major partner of the Green Belt Movement
2006 Launches its “A Million Trees. A Million Dreams™” environmental campaign
2006 Celebrates its 50th Anniversary
2007 Founding member of the Business Council on Climate Change
Where The Company Has Been Featured
The company has been featured in over twenty magazines and shows in the last year. These are just some, to name a few.
April 2007 Oprah’s Earth Day Show
April 2007 Edition of Family Circle
September 2007 Green Emmy Awards
September 2007 Issue of Parenting Magazine
2007 Winter Issue of Time Style and Design
2007 Christmas edition of Woman’s Day Magazine
Tags:
Share
You need to be a member of EarthActive to add comments!
Join this Ning Network